SEONGJIN JOURNAL / CASE STUDIES
From product images
to brand stories.
Explore our self-initiated AI product film projects, from product imagery to short-form advertising.
Self-initiated fictional-brand projects. Not client commissions or advertising performance results.
01 / COFFEE · MORNING ONHow product imagery becomes a coffee brand film
A closer look at our Morningon concept, comparison film and production scope.
Read the story →
02 / FRAGRANCE · NEUAONAn invisible scent, a visible brand mood
A closer look at our Neuaon concept, comparison film and production scope.
Read the story →
03 / LIGHTING · PORTABLE LAMP
A product in use.
A story told through light.
A 20-second product concept that connects switching on, adjusting brightness and carrying a lamp into an everyday setting.
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